OnePlus 6T launch

OnePlus 6T launch

OnePlus is known APAC for their affordable high-end phones with beautiful design, and impressive quality. The brand is focused on creating a better way of doing things, and best of all carries the mantra never settle, which was key during our collaboration for their 6T phone launch in the U.S.

As the leader for the design process of the attendee journey at the launch at pier 36, I was stretched to think of new and interesting ways for OnePlus to engage with their users and make history in New York.
Role: Design Director
Year: 2018
Team: Freeman
Type: Product Launch
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